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Silverado Earns Industry-Leading Net Promoter Score in Memory Care

Silverado is pleased to report a strong Net Promoter Score (NPS) of 63, based on surveys conducted by U.S. News & World Report of current families. This places Silverado well above the averages for both the senior living and healthcare industries and reflects a high level of satisfaction among families of residents receiving memory care.

What is NPS and Why does it Matter?

The Net Promoter Score is a standardized measure used across industries to assess customer loyalty and satisfaction. It is calculated by asking how likely individuals are to recommend a service or organization to others, using a scale from -100 to +100.

In the healthcare industry, a score of 60+ is widely considered to be world-class, and places us in good company alongside companies such as Apple and Amazon.

How Silverado Compares

For context, here are benchmark scores from related industries:

  • Healthcare Industry Average: 38
  • Senior Living Industry Average: 35

Congratulations to our standout Silverado communities that exceeded our company average!

LocationNPS Score
Silverado Escondido93
Silverado The Huntington92
Silverado San Juan Capistrano88
Silverado Tustin Hacienda88
Silverado Bellingham87
Silverado Barton Springs85
Silverado Thousand Oaks81
Silverado Brea80
Silverado Sierra Vista80
Silverado Southlake80
Silverado St. Charles76
Silverado Beach Cities73
Silverado Beverly Place68

Context for Families and Professionals

While no single number tells the whole story, NPS is a valuable tool for understanding the broader experience of our families. A high score like this suggests that Silverado’s approach to dementia care—focused on dignity, engagement, and clinical quality—is resonating with the individuals it serves.

Silverado will continue to use family feedback to guide improvements and ensure care remains centered on quality of life and trust. the context of memory care, please visit U.S. News & World Report’s methodology page.