With 27 years of experience in sales and marketing, Lacey Pierce has built her career around connecting with people, creating lasting partnerships, and making a difference in the lives of others. Raised in Montana, she developed a lifelong love of the outdoors, animals, and people before relocating to the Bay Area with her husband and bringing a little Montana heart to California.
Lacey’s connection to senior living is deeply personal. Raised by a single mother, she was close to the grandparents who shaped her childhood, especially her grandmother, who taught her to cook, craft, and crochet. When her grandmother was diagnosed with Alzheimer’s disease, Lacey gained a personal understanding of dementia’s impact on the entire family and a deeper appreciation for dignity, compassion, connection, and exceptional memory care. Today, she combines that perspective with her professional experience to support seniors and their families, honor each person’s story, and help families feel understood.
Lacey’s heart for helping others also extends to animals. As a former board member of the Yellowstone Valley Animal Shelter, she spent years advocating for dogs, especially misunderstood pit bull terriers, and her two beloved pit bulls remain a special part of her family. At the heart of her work are three passions: animals, seniors, and children, guided by her belief that opportunity may bring people together, but genuine relationships, compassion, and a little heart create a lasting difference.
